WHAT ARE B CORPS?
WHO IS DOING IT?
WHO IS DOING IT?
WHY DO IT?
People want to work for, buy from, and invest in businesses they believe in. B Corp Certification is one of the most powerful ways to build credibility, trust, and value for your business. It also provides opportunities to:
> Join a movement of market leaders and access a global community of like-minded businesses
> Establish a framework to understand and improve the impact you have on your team, the community, the environment and your clients
> Engage your team and attract new talent
> Build customer loyalty and access new markets
> Credibly communicate your values and avoid perceptions of “greenwashing” and “purposewashing”
> Stand out from your competitors
> Learn from some of the best companies in the world to advance your expertise
WHAT DOES IT INVOLVE?
To become a certified B Corporation, your company must:
> Get verified: Achieve a minimum verified score of 80 on the B Impact Assessment—an assessment of your company’s impact on your workers, customers, community, and environment with reassessment every 3 years
> Demonstrate transparency: Make your B Impact Report visible on the B Corp Directory
> Show your commitment: Sign the BCorp Declaration of Interdependence
> Make it legal: Amend your legal governing documents to commit to consider the impact of your decisions on all your stakeholders, not just shareholders